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DAILY SKINCARE ROUTINE FOR BUSY MAMAS

Cover Photo Credit: @alexzandrapeters

It’s no secret that when it comes to self-care and routines, mom’s needs tend to take a back seat. Of course, this may ebb and flow, but in general, we see a few times in life when this rings more true than others: new motherhood, the holiday season, and summertime. Whether you’re in the thick of it raising babies or you’re running from sports pickup to camp drop off to dinner plans and back again… our friends at FRÉ Skincare hooked us up with a simple daily routine to keep your skin clear, hydrated, and fabulous. Read on for their recommendations and a special discount code just for you, Mama!

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FRÉ’s Skincare is a range of science-backed formulations that help skin perform every day. Powered by FRÉ’s patented Argania Active Complex, the products are designed to work synergistically together as a high-performance routine that replenishes, protects, and supports your skin daily. The result is strong, healthy skin that radiates vitality.

Argania Active Complex is a breakthrough dual action formula that fights breakouts and the signs of aging with a combination of the oil, stem cells, and leaf-water extract of the resilient desert argan tree.

Our minimalistic and easy-to-use routines are perfect for sweaty summers and busy moms who are always on the go.

Here’s our recommended routine for moms to use this summer:

MORNING

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STEP 1: CLEANSE WITH PURIFY ME HYDRATING FACIAL CLEANSER

PURIFY ME not only cleanses, but it also hydrates and rebalances skin. Jojoba beads gently exfoliate the skin, removing dead skin cells and excess sebum and oils. Shea butter moisturizes, while hamamelis and aloe vera soften skin and calm redness.

STEP 2: NOURISH SKIN WITH REVIVE ME DEEP REPLENISHING SERUM

REVIVE ME contains essential fatty acids that help to prevent and reduce wrinkles. Sterols recover lost vitamins and minerals.

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STEP 3: GET SUN PROTECTION & NATURAL-LOOKING COVERAGE WITH GLOW ME+

GLOW ME + is perfect for busy mornings. If you don’t have time for a long routine and loads of makeup this is your secret weapon. The 3-in-1 formula contains your daily moisturizer, SPF30, and tinted coverage that blurs blemishes. It will leave you with a dewy glow. Best of all, it’s sweatproof and won’t sting your eyes or clog your pores.

NIGHT

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STEP 1: 1-3 TIMES A WEEK: DETOX ME POST-SWEAT CLEARING MASK

This is the perfect product to treat skin after a long day with the kids or an intense workout. It’s a quick mask so you can use it for 5-10 minutes while you shower. The exfoliation helps remove dead skin and sweat and leaves skin glowing. It contains kaolin clay, to heal breakouts and prevent acne as well as Dead Sea salt and Ein Gedi Spring water that exfoliate and purify the skin.

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STEP 2: REVIVE ME DEEP REPLENISHING SERUM

REVIVE ME is the perfect way to moisturize the skin without clogging pores after a busy day.

Look, Mama, we get it: skincare doesn’t always feel worthy of the top spot on the to-do list. The reality is that as we age our skin loses moisture, collagen, and elastin, meaning that no matter what, our skin isn’t going to look like it did in our teens and early 20’s. Wanting to prevent premature aging doesn’t make you high-maintenance. In fact, many women that invest in caring for their skin find that they wear less makeup and feel more confident going bare-faced! Sounds like a win, win, don’t you think?

FRÉ skincare is offering our community 30% off with the code FIT4MOM at checkout. Thank you, FRÉ!

I Want Great Skin

About FRÉ

It all started one beautiful sunny day in September 2014, on a Tel Aviv beach. We (Michael & Mickael) were standing on the boardwalk with our wives, facing the blue sea, when a local jogger passed us by. She ran smoothly across the sand, elegantly fitted in top-of-the-line sneakers and active wear, sun-streaked hair gathered up in a bandana, a cellphone strapped to her arm, earphones plugged in. A typical healthy portrait of today's woman… But something was wrong.

Her all-together look was ruined by the thick white sunscreen she was wearing. As her face was sweating, the cream was turning into a damp, oily, uneven layer that was running into her eyes, making her blink and squint in the bright sunshine. "She must be really uncomfortable with that stuff on her face," our wives said. So we thought: "She needs a specially formulated facial skincare solution that will take into account her own personal athletic, aesthetic and functional needs! Women who love to sweat and move deserve their own skincare brand!” At that very moment, FRÉ was born. FRÉ has emerged out of admiration for active women, through a willingness to promote authentic beauty in motion, a drive to refresh the skincare industry and express positive social values all over the world, and the clear and obvious need for a line of facial skincare products that will take sweat and exercise-induced damages into account. After all, no woman wants her face to suffer for the sake of her body.

Learn more about FRÉ's team, mission, and products.